OUR STORY
Two agencies, the same problem
MYCONTENTLAB was started by people who run agencies. Amir Wanas founded AMW Media in the UK and Mateusz Salkowski founded ReDigital.dk in Denmark. Both kept hitting the same wall: switching between platforms all day, paying for expensive subscriptions that limited how many accounts we could connect, and spending hours putting client reports together by hand.
We looked for a tool that solved it. Nothing we found was good enough.
Then we met Damian Suchecki on another project, and decided to take the matter into our own hands. Between us we had experience in marketing, branding and design, and engineering. Together we built MYCONTENTLAB.
We wanted it to stand out and be remembered: simple, easy to use and, above all, forward thinking.
Jun 2025
The same problem, twice
Running AMW Media and ReDigital.dk, Amir and Mateusz face the same platform juggling, capped subscriptions and manual reports.
Nothing good enough
We try the tools on the market. None of them does what our agencies need.
The team comes together
We meet Damian on another project and decide to build it ourselves.
Jan 2026
First prototype
A working build pulls every channel into one report automatically.
Apr 2026
Public launch
MYCONTENTLAB opens to other agencies, freelancers and marketing teams.
Today
One workspace for client growth
18 live integrations, white-label client portals, AI insights, Content Lab, hooks, trends and social listening.


